Is LinkedIn automation GDPR compliant? How LinkedClient handles your data
It can be, when the tool and you each do your part. LinkedClient is GDPR compliant and EU AI Act compliant: you stay the controller of your prospects’ data, LinkedClient processes it on your behalf to run the features you turn on, and you can approve every message before Elsie, LinkedClient’s AI sales assistant, sends it.
LinkedIn automation can be run in line with the GDPR when the tool and the user each do their part. LinkedClient is GDPR compliant and EU AI Act compliant. For the prospects you contact, you are the data controller and LinkedClient is your data processor. For its own customer account data, LinkedClient is the controller. You can approve every message before it is sent or switch on autopilot, and you can remove LinkedClient’s access to your accounts at any time. Your part is a lawful basis, clear information to the people you contact and respect for their opt-outs.
Who is the data controller?
The GDPR applies to the names, job titles, LinkedIn profiles and messages of the people you contact. GDPR compliant LinkedIn automation starts with knowing who is responsible for what:
You are the controller for your prospects
You decide who to contact and why. That makes your company the data controller for your prospects’ names, job titles, companies, public profile information, contact details and messages.
LinkedClient is your processor
LinkedClient processes that data on your behalf, under its agreement with you, to run the features you turn on: research, outreach, replies, meeting booking and the CRM.
LinkedClient is the controller for its own data
For website visitors, your customer account, billing and its own sales outreach, LinkedClient AB, Strandvägen 7a, Stockholm, Sweden, is the controller.
If one of your prospects asks LinkedClient about their data, LinkedClient passes the request to you and helps you answer it. LinkedClient is a service for businesses. Company details are on the legal information page, and every type of data, legal basis and retention period is listed in the privacy policy.
What data does LinkedClient process, and for how long?
This is what LinkedClient’s privacy policy lists, with the legal basis under the GDPR and how long each type of data is kept.
| Data | Legal basisUnder the GDPR | How long it is kept |
|---|---|---|
| Contact form and email | Legitimate interest | Up to 24 months after the last contact |
| Demo meetings | Steps before a contract | Up to 24 months |
| Newsletter | Consent | Until you unsubscribe |
| Your customer account and the service | Contract | For the contract period, then deleted or anonymised |
| Billing | Legal obligation (Swedish Bookkeeping Act) | 7 years |
| Connected LinkedIn, email and calendar accounts | The features you turn on: profile basics, messages, conversations, contacts and calendar events | While the account is connected. Deleted when you disconnect it or the contract ends |
| Website analytics | Consent | At most 24 months |
| Security logs (IP address, log-in records, system logs) | Legitimate interest | Up to 12 months |
Summary of LinkedClient’s privacy policy, last updated 5 October 2026. Card details are handled by the payment provider and are not stored by LinkedClient. The privacy policy is the full and current version.
How are your Google and Microsoft accounts used?
To send emails from your inbox and book meetings in your calendar, LinkedClient needs access to them. This is what that access is used for:
- Email (Gmail or Outlook). LinkedClient sends the emails you or Elsie write on your behalf. It reads the emails in your conversations with your contacts, so Elsie can track replies and help answer them.
- Calendar (Google or Microsoft). LinkedClient reads your events to find times you are free and adds the meetings Elsie books. Your prospect gets a normal calendar invite. Read how Elsie books meetings.
What LinkedClient does not do with your email and calendar data
- It uses the data only to provide and improve these features.
- It does not sell the data or use it for advertising.
- Nobody at LinkedClient reads it unless you ask for help (support), for security, or when the law requires it.
- For Google data, LinkedClient follows the Google API Services User Data Policy, including the Limited Use requirements.
For your connected LinkedIn account, LinkedClient uses your profile basics, messages, conversations and contacts as needed for the features you turn on. Connected account data is kept while the account is connected and deleted when you disconnect it or your contract ends. You can remove access at any time in the LinkedClient app, or in your Google or Microsoft account.
How does LinkedClient use AI, and what about the EU AI Act?
Elsie, LinkedClient’s AI sales assistant, uses AI language models to research contacts and write messages. Each task uses only the data it needs: a contact’s public profile, your sales profile and the conversation so far. AI service providers process that data as LinkedClient’s processors, under data processing agreements, and only to deliver the feature you use.
The EU AI Act is the EU’s law on artificial intelligence. It sets rules for AI systems by level of risk. LinkedClient is EU AI Act compliant, and Elsie is a sales AI built so a person stays in charge.
How you stay in control of Elsie
- Approve or autopilot. Approve every message before it is sent, or switch on autopilot per channel: connection requests, LinkedIn messages and emails.
- See her reasoning. You can see why Elsie wrote every message.
- Tricky cases come to you. When a reply needs a human, Elsie makes it a task for you.
- Your limits. You set daily limits and working hours for what she does.
- No automated decisions about people. LinkedClient makes no decisions with legal or similarly significant effects based only on automated processing.
Control does not mean extra work. Reviewing Elsie’s messages takes 0 to 20 minutes a day, closer to zero as she learns your style. See all 97 features.
Questions from your legal or IT team?
Book a 30-minute demo and bring them along. We’ll show how approvals, limits and connected accounts work.
Where is data stored?
LinkedClient aims to store and process personal data within the EU/EEA. Some service providers may process data outside the EU/EEA, for example in the US. When they do, the transfer is protected, for example by the European Commission’s Standard Contractual Clauses or the EU-US Data Privacy Framework.
LinkedClient does not sell personal data. It shares data only with the service providers it needs to run the service: cloud hosting, website hosting, email and calendar, AI services, card payments, support tools and partner referral tracking. Analytics and advertising partners get data only with your cookie consent. For the current list of service providers, ask LinkedClient.
How is data protected?
LinkedClient protects personal data with technical and organisational measures, including these:
Encryption
Data is encrypted in transit and at rest.
Limited access
Access to data is limited to the people who need it.
Regular reviews
LinkedClient reviews its systems regularly.
Security logs
IP addresses, log-in records and system logs are kept for up to 12 months to protect the service.
No stored card details
Card payments are handled by the payment provider. LinkedClient does not store card details.
Your part
You keep your own log-in details safe, and you can remove access to connected accounts at any time.
What rights do people have?
Under the GDPR, people whose data LinkedClient handles as controller have the right to:
- Access the personal data LinkedClient holds about them.
- Correct data that is wrong.
- Delete their data.
- Restrict how their data is used.
- Port their data, in a format they can take elsewhere.
- Object to processing, and always to direct marketing.
- Withdraw consent at any time, for example by unsubscribing from the newsletter.
To use any of these rights, email support@linkedclient.com with “Privacy” in the subject. LinkedClient replies within one month. You can also complain to the Swedish Authority for Privacy Protection (IMY) at imy.se.
Were you contacted by a company that uses LinkedClient? Then that company is the controller of your data. You can ask them directly, or write to LinkedClient, which passes your request on and helps them answer.
How does LinkedClient keep your LinkedIn account safe?
The other half of the question is your LinkedIn account. No tool can promise that an account will never be restricted. What a tool can do is act like a careful person, and that is how Elsie works:
- LinkedIn’s daily limits. Elsie works within them, and the app explains LinkedIn’s own limits.
- A daily limit for every action. You decide how many connection requests, messages and other actions she takes each day.
- Working hours. She only sends within the working hours you set for each day.
- One-to-one messages. Every message is written for one person, based on research about them.
- Your approval. You can approve every message before it goes out, and tricky cases are passed to you.
LinkedClient also works on any LinkedIn plan: LinkedIn Basic (free), Premium, Sales Navigator and Recruiter. You never need to buy Premium or Sales Navigator. LinkedClient customers have booked more than 100,000 meetings. Read their stories in the case studies.
What should your own team check?
As the controller for your prospects’ data, your company has its own duties under the GDPR. LinkedClient handles its part. For GDPR and LinkedIn outreach, these are the points most teams check on theirs:
- Your lawful basis. For B2B outreach this is often legitimate interest. If so, document a legitimate interest assessment: your purpose, why outreach is needed and why it is fair to the people you contact.
- Who you contact. Contact people whose work role fits your offer, and use only the data you need.
- Information to prospects. Tell people who you are, why you contact them and where to read your privacy notice, at the latest when you first contact them.
- Opt-outs. When someone says no or asks not to be contacted, stop and make sure they are not contacted again. LinkedClient’s CRM has an Excluded / Blacklist list for people you should not contact.
- Email rules. National rules on email marketing can add requirements on top of the GDPR. Check yours before you add email to your outreach.
- Requests and records. Answer requests from prospects within one month, and list LinkedClient as a processor in your records of processing. You can ask LinkedClient for its current list of service providers.
This page explains how LinkedClient handles data. It is not legal advice. For advice on your own outreach, talk to your data protection adviser.
Questions about security and compliance
Can’t find your answer? Ask a real person.
Book a 30-min demoIs LinkedIn automation GDPR compliant?
It can be, when the tool and the user each do their part. The tool must handle and protect personal data properly, and you, as the controller for your prospects’ data, need a lawful basis such as legitimate interest, clear information to the people you contact and respect for their opt-outs.
Is LinkedClient GDPR compliant?
Yes, LinkedClient is GDPR compliant. LinkedClient AB in Stockholm, Sweden, acts as your data processor for the prospects you contact and does not sell personal data. Its privacy policy lists the legal basis and retention period for each type of data.
Is LinkedClient EU AI Act compliant?
Yes, LinkedClient is EU AI Act compliant. You decide how much Elsie does on her own, you can approve every message before it is sent, and LinkedClient makes no decisions with legal or similarly significant effects based only on automated processing.
Where is my data stored?
LinkedClient aims to store and process personal data within the EU/EEA. Some service providers may process data outside the EU/EEA, for example in the US, and those transfers are protected by safeguards such as the European Commission’s Standard Contractual Clauses or the EU-US Data Privacy Framework.
Who can read my email and calendar data?
Nobody at LinkedClient reads your connected email or calendar data unless you ask for support, for security reasons, or when the law requires it. The data is used only to provide and improve the features you turn on, and it is not sold or used for advertising. AI service providers process only what a task needs, such as the conversation so far, as LinkedClient’s processors.
Can I delete my data?
Yes. Data from a connected LinkedIn, email or calendar account is deleted when you disconnect the account or your contract ends, and your account data is deleted or anonymised after the contract period. Billing records are kept for 7 years under the Swedish Bookkeeping Act, and you can email support@linkedclient.com to ask for deletion.
Is LinkedIn automation safe for my account?
No tool can promise that an account will never be restricted, but you can keep activity careful. Elsie works within LinkedIn’s daily limits, you set a daily limit for every action, she only sends within your working hours, and every message is written for one person based on research about them. You can approve every message before it goes out.
Let Elsie book your meetings, with you in control
Pick a plan and Elsie can start this week. Or book a 30-minute demo and bring your questions about data, AI and LinkedIn safety.
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